Phillips Screw Company
The Phillips Screw Company was looking for a fresh approach to Amazon in the United States and the U.K. We helped them plan a more data-driven approach to Amazon channel sales with our customized Amazon Score Card, designed to help them understand their overall growth metrics and the category opportunity. We help boost sales through updated photography, Amazon enhanced brand content, Amazon advertising and Amazon globalization.
Task
Redesign the brand’s Amazon and marketplace positioning, help boost sales through enhanced content and advertising.
Growth
The Amazon experienced exponential growth in the United States and U.K. and the new visual identity continues to be the cornerstone of their Amazon and marketplace branding.