CompTIA

Publishing and IT testing organization, CompTIA, partnered with Spaceshop to help launch and grow their brand on Amazon and Amazon’s Kindle publishing platform. Their catalog features both physical books and Kindle downloads, and we created an easy path to launching on both platforms. We started the program by setting up their accounts, and claiming their brand. We also put together a strategy to help them own their branded keywords, as their brand is somewhat ubiquitous in the publishing space.

Task

Launch and grow the CompTIA brand and products on Amazon and Amazon Kindle platforms.

Growth

Amazon growth was almost immediate, and the benefit of owning their branded keyword terms proves to be an invaluable way to not only drive sales, but also brand equity on Amazon and beyond. Amazon is now a well established growth channel for CompTIA.

Client

CompTIA
Strategy

Launch and grow this publishing organization's Amazon Seller Central and Amazon Kindle Direct Publishing account
Services

Amazon Brand Launch, Amazon KDP Launch, Brand Registry, Amazon Enhanced Brand Content, Amazon Advertising
Channel

Amazon, Amazon Kindle
Tags

Amazon, Amazon A+ Design, Amazon Advertising, Amazon Brand Registry, Amazon Enhanced Brand Content, Amazon KDP, Amazon Product Images, Kindle Direct Publishing, Photography

Amazon Enhanced Brand Content

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Let’s collaborate

Let’s Talk

We are a team of experts, with a unique blend of capabilities and expertise, along with a network of strategic partners that add value throughout the ecosystem. Our goal is our client’s digital commerce success. How can we help?

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CompTIA

Task

Growth

Client

Strategy

Services

Channel

Tags

Amazon Enhanced Brand Content

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